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The Road to Hell is Lined with Bravas
Or, How Not to Win the War of Potato Attrition
by El Equipo |
Generally speaking, the BCN Week investigative
team is of an antiauthoritarian disposition,
particularly when it comes to
overblown marketing. We like to think that
we can make up our own minds, and suspect
that lurking behind any major popular
consensus is a small, wrinkly man with a
bag full of gold that he uses to bribe the
right people to love the right things. By contrast,
we view ourselves as a tiny but dynamic
group of combatants, easily mobilized
to fight for the cause of truth in advertising.
Despite our enjoyment of most alcoholic
beverages, they are a mere accompaniment
to the deadly serious business of derrotando
the unbeatable champions of Barcelona’s
leisure establishments. This month: the patatas
bravas of Bar Tomás.
I. “KNOW YOUR ENEMY.”
Sun Tzu, The Art of War
First, a few words about our opponent’s
mythic status. When you google “mejores
bravas barcelona” and the first two pages
are filled with one and only one bar, you
know you’re up against a behemoth, or at
least an establishment with incredible Web
optimization skills. Still, we hopped the L6
up to Sarrià with minds intent only upon
the careful observation of our enemy’s
strengths and weaknesses.
Here’s how that went. Strength 1: accessibility.
Major De Sarrià, 49, is two blocks
from the train stop. Strength 2: comfortably
cutre. A row of pigs’ feet nailed to a board so
better to hang up one’s coat. Strength 3:
great potatoes. Light, crispy, and cooked
through. Strength 4: perfect salsa. Strong
allioli instead of heavy mayonnaise, combined
with a picante more oil than vinegar
and that wasn’t just Tabasco sauce. Strength
5: comfortingly gruff service from men in
blue vests. Some might find the posters they
sell for 3€ (“Las patatas más bravas de Barcelona”)
to be in poor and arrogant taste,
but the camareros were no-nonsense.
Strength 6: price. Bravas 2.20€, caña/vino
1.30€, Voll Damm mediana 1.70€. Weaknesses?
“The potatoes are shaped kind of funny.”
“Um, they’re really good, but I think
Barbarela’s are better.” Why? Silence.
Shit.
II. “THE GREAT UNCERTAINTY OF ALL DATA IN WAR IS A PECULIAR DIFFICULTY.”
Carl von Clausewitz, On War
And now a few words about our strategy. We
assumed that Tomás’s superiority had more
to do with consumer laziness and lack of information
than with intrinsic excellence, so
we focused on hitting places with bravas we
had heard were unusual. First stop on our
campaign to glory: La Pausa (Montseny, 13),
home of the whiskey bravas. No, we’re not
complex, and we’re not gourmets; we like
whiskey and we like bravas. We don’t like
being disappointed, as we were when we
entered and the bartender languidly informed
us that they opened kind of late that
day, so no potatoes. Licking our wounds on
the way to Barbarela, it suddenly seemed
like a good idea to jump into La Violeta
(Sant Joaquim, 12) to make up for what we
had missed. And that small, impromptu decision
set in motion a train of events whose
consequences affected us out of all proportion
to the innocence of their genesis.
There are bars that you go to for bravas,
and there are bars that have bravas. La Violeta
is one of the latter. Don’t get us wrong;
we dig La V. The prices are nice (though not
as nice as Tomás’s), they have futbolín, and
the patrons and bartenders are cool. But
their bravas are a travesty of pasty white uncooked
flesh, drowning in salsa rosa. In the
name of research we ate about 75% of them
before we were overtaken by a leaden feeling
in our stomachs and the spontaneous
appearance of sweat on our brows. Also, the
desperate fear that we might never be able
to move again.
It was at this point that we realized we
were not battling Bar Tomás but rather the
bravas themselves.
III. “TACTICS MUST DECEIVE, TEMPT, AND CONFUSE THE ENEMY.”
Mao Tse-tung, On Guerrilla Warfare
Thrown off our guard, the hunters became
the hunted. What should have been a triumphant
march into Cafetería Barbarela (Travessera
de Gràcia, 150), where we knew the
bravas were good, turned into something of
a last stand. Unbeknownst to us, the bravas
had gone guerrilla after severely weakening
the troops with the barbaric frontal assault
at La Violeta. It started innocently enough.
We ordered wine, which came, not in small
glasses, but in the form a bottle left at the
table. We were starving for something other
than tubers and we lost our focus looking at
the carta. Soon enough, in addition to the
bravas, we were eating ham, cheese, olives,
pinchos, and ordering another bottle of
wine. When we snapped out of it an hour later
we realized we were in Gràcia, we love
Gràcia, and it was cubana time. The problem
was not the preparation of the bravas,
which had a very nice peppery salsa and
were, indeed, probably quite good. The problem
was not the price, which for everything
mentioned above, plus 6 medianas, came
to only 33€. The problem was that we had
lost our initiative and, shortly thereafter,
25% of our soldiers.
If at this juncture we could take a commercial
break, our first-choice sponsor
would be Pepto Bismol, or perhaps the clinic
of a gastroenterology specialist. Working
instead with the resources at our disposal,
we would turn your attention to our
ad for Sushi Express. Some tekka maki and a little
green tea would have been like manna from
heaven at this point. As if the sheer volume
of consumed potato weren’t enough, we
were also now dealing with roiling guts full
of mayonnaise, and we will leave the results
of said state to your imagination.
IV. “DISCIPLINE IN WAR COUNTS MORE THAN FURY.”
Niccolò Machiavelli, Art of War
By the time we dragged ourselves to BJ 100
(Joaquin Costa, 36), after failed attempts to
procure bravas at Imprevist and Fidel, we
were in a seriously bad way. We were exhausted,
dysenteric, and we might as well
have been walking through Russian
snowdrifts without boots. We had malgastado
our last physical resources by trying desperately
to fulfill our mission despite the total
breakdown of our plans, and that is how
we ended up in a Frankfurt in the Raval staring
at a plate of salt-encrusted, fresh-from-the-
freezer potato cubes dumped unceremoniously
next to a ramekin of
salmon-colored sauce. We don’t even know
how much we paid for our beer, or whether
we drank it. We were in full retreat, and one
by one our remaining troops drifted away
into the shadows.
V. “IF YOU KNOW NEITHER YOURSELF NOR YOUR ENEMY, YOU WILL ALWAYS ENDANGER YOURSELF.”
Sun Tzu, The Art of War
After a long convalescence, we have come
back to what we always knew: the bravas at
Bitácora (Balboa, 3) and the papas de mojo
at Babia (Sagristans, 9) are delicious and
found close to home. A comprehensive bravas
survey can only be undertaken by the
whole of the population, not a small band
of swaggeringly confident idiots. Tomás,
keep the highlands, and congratulations on
a job well done.
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